In the field of film art, when the movements of characters are smooth and fluid, the expressions of digital characters are vivid and expressive, and the virtual shooting seamlessly integrates with the real scenes, the success of such works is inseparable from the strong support of motion capture technology.

Currently, the Chinese film and television industry is accelerating its transformation towards digitalization and intelligence. Technological innovation has become the core driving force for the industry's breakthrough and upgrading. Against this backdrop, on October 22nd, CHINGMU Qingtong Vision and Xiying Group, which carries the profound cultural heritage of western China's films, officially reached a strategic partnership. This strong alliance between technology and film and television, with high-precision optical motion capture technology as the link, not only injects core power into the digital upgrade of Xiying Group, but also marks a crucial step for the Chinese film and television industry in its digital transformation process, where high-tech is implemented in the industry and empowers the upgrading of creative production.

The signing ceremony site

As the first national high-tech enterprise in China to achieve full-stack self-research and development of optical motion capture technology, Qingtong Vision has always focused on deepening the research and development of motion capture technology and innovative services in the digital entertainment field. Relying on its self-developed motion capture system and real-time rendering engine, Qingtong Vision can accurately capture dynamic data of limbs, expressions, hands, as well as complex rigid and flexible bodies, helping the fields of film, animation, and stage achieve efficient production and immersive experiences of "what you see is what you get". 

In this collaboration, Qing Tong Vision will provide comprehensive technical support to the Digital Motion Capture Studio of Xiying Group, covering virtual production, CG animation, virtual rehearsals and other film creation scenarios. It will build a full-chain technical support from action data collection to digital asset generation. Coinciding with the industrial opportunity of the 2025 Xi'an International Virtual Reality Film Festival, both parties will jointly explore the content creation and ecosystem construction of virtual reality films, promote technological upgrades in aspects such as dynamic shaping of virtual characters and immersive interaction, and provide core support for creating a "technology - content - industry" closed loop for the film festival.

The blue iris motion capture technology made an impressive debut and received widespread praise. 

This collaboration between Qingtong Vision and Xiying Group holds significant milestones for the digital development of China's film and television industry. On one hand, it breaks the long-standing industry situation where high-end motion capture technology relies heavily on imports. By adopting a model where domestic self-developed technologies serve China's film and television industry, it fully demonstrates the maturity of domestic motion capture enterprises in core technology research and the ability to adapt to the industry, providing the industry with a safe and controllable domestic technology option. On the other hand, this collaboration has established a collaborative innovation model between technology enterprises and film and television groups. It upgrades motion capture technology from a single tool to a full-process creative empowerment system, promoting the transformation of film and television production from traditional experience-driven to modern data-driven, and setting an innovative benchmark for the deep integration of technology and industry in the industry.

Mr. Zhang Haiwei, CEO of Qingtong Vision, Accepted an Interview and Talked About Industry Technologies

As a leading global service provider in optical motion capture, Qingtong Vision has long established a full-process digital solution capability covering solution design, digital asset production, character creation, scene construction, motion capture studio rental, performance capture assistance, and data restoration & processing.

At present, its ecological cooperation landscape covers top domestic companies and renowned platforms including Baidu, Tencent, Huawei, Douyin, Mengniu, XPeng Motors, and CCTV. It provides optical motion capture technology support and customized solutions in fields such as virtual production, CG animation, digital humans, and stage art.

In addition, Qingtong Vision has continuously deepened industry-university cooperation, establishing partnerships with more than 300 domestic universities and colleges, including Tsinghua University, Peking University, Communication University of China, and Shanghai Art & Design Academy. It provides cutting-edge technical support for film and television creation research and intelligent teaching, offering sustained impetus for discipline development and talent cultivation in educational institutions.

The signing with Xingying Group marks another significant practice of CHINGMU Qingting Visual Technology in empowering the digitalization of the film and television industry. In the future, the two parties will carry out deeper cooperation in areas such as film content creation and technological research and development, jointly exploring new paths for the digitalization of China's film and television industry. And Qingting Visual Technology will continue to promote the application innovation of optical motion capture technology in the entertainment field, helping Chinese film and television works shine with even more brilliant light and shadow charm on the global stage.