
CHINGMU partnered with Shanghai Film Academy to deepen industry-academia collaboration, establishing a digital virtual human laboratory with motion capture technology as the cornerstone. The laboratory serves the creative needs of film and animation faculty and students, enriches content production diversity, and effectively advances professional education in film and animation into a new technological phase. The collaboration also produced "Muxia" — the institution's first co-developed digital virtual human. Muxia is a multi-scenario digital virtual student who serves as a brand ambassador for the school, participates in live commerce broadcasts, and delivers educational content — earning widespread affection and emerging as a campus influencer, knowledge ambassador, and contributor to youth leadership programs.
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