2023/11/21
With the growth of the domestic market and innovations in scientific‑research fields, motion‑capture technology has played a vital role in metaverse‑related digital‑human applications. Powered by continuous technological advances, traditional animation production and virtual‑shooting technologies are fueling the metaverse‑driven digital‑human economy. As drone and unmanned‑vehicle technologies gradually mature, collaborative‑control and virtual‑simulation research based on motion‑capture technology carries great value for scientific research and teaching. Multidisciplinary integration and multi‑dimensional innovation also constitute key directions for China’s digital transformation and digital‑driven innovation. On November 16, the rule‑review meeting for the Special Event of Virtual‑Scene Creation and Virtual Simulation, 16th‑Anniversary Elite League of the National 3D Competition (2023‑2024), was successfully hosted at Xingguang Film‑TV Park in Beijing. The event was jointly organized by the Organizing Committee of the National 3D Digital‑Innovation and Design Competition, the National Manufacturing Informatization Training Center, the National 3D‑Technology Promotion, Service, Education and Training Alliance (3D‑Power) and Shanghai CHINGMU Vision Technology Co., Ltd.


Participants of the Rule‑Review Meeting for the Special Event of Virtual‑Scene Creation and Virtual Simulation, 16th‑Anniversary Elite League of the National 3D Competition (2023‑2024)
Attending guests included Liu Xiaoqing, Deputy Secretary‑General of the Organizing Committee of the National 3D Digital‑Innovation and Design Competition and Executive Vice‑President of 3D‑Power; twelve expert representatives from universities nationwide, such as the School of Animation and Digital Arts of Communication University of China, Hubei Institute of Fine Arts, Zhongkai University of Agriculture and Engineering, Xi’an Academy of Fine Arts and Beijing Jiaotong University; Zhang Haiwei, Chairman of Shanghai CHINGMU Vision Technology Co., Ltd., Hu Shihao, Sales Director, as well as other corporate leaders and industry specialists. Zeng Ting, Marketing Director of Shanghai CHINGMU Vision Technology Co., Ltd., presided over the review meeting.

Hosted by Zeng Ting, Marketing Director of Shanghai CHINGMU Vision Technology Co., Ltd.
Zhang Haiwei, Chairman of Shanghai CHINGMU Vision Technology Co., Ltd., delivered opening remarks and extended a warm welcome to all leaders and experts. He noted that metaverse and digital‑human technologies have flourished in recent years, while robotics and artificial‑intelligence industries are moving toward commercial deployment. As a cutting‑edge field of new‑generation information technology, the development of virtual‑scene production and virtual‑simulation technologies is of great significance for fostering new growth drivers in China’s digital economy and strengthening industrial innovation advantages. CHINGMU will provide full support for the competition and contribute to its successful delivery.

Zhang Haiwei, Chairman of Shanghai CHINGMU Vision Technology Co., Ltd.
On behalf of the competition organizing committee, Liu Xiaoqing, Deputy Secretary‑General of the National 3D Competition Organizing Committee and Executive Vice‑President of 3D‑Power, delivered a speech. He pointed out that the metaverse and digital‑intelligence trends are accelerating and spawning numerous new‑digit‑oriented occupations, creating strong market demand for digital‑economy‑talents. National policy documents stress deep industry‑education integration to cultivate digital‑technology application engineers across multiple engineering‑application fields of digital technology. Talent training should prioritize innovative practice in digital‑technology application and interdisciplinary collaboration, build capabilities for technology‑driven innovation, and strengthen four‑mindset development for 3D design: creativity, creation, innovation and entrepreneurship. Adhering to the principles of “Openness, Cooperation and Win‑Win Outcomes” and the mission of “Promoting Teaching, Learning, Practical Application and Innovation through Competitions”, the National 3D Competition will cooperate with universities, enterprises and local governments to build a dual‑integration talent‑training platform combining “competition‑education” and “industry‑education”, closing the final gap in talent cultivation. He wished the event every success.

Liu Xiaoqing, Deputy Secretary‑General of the National 3D Competition Organizing Committee and Executive Vice‑President of 3D‑Power
Speeches were then delivered by two expert representatives: Huang Xinyuan, Party Secretary, Professor and Doctoral Supervisor of the School of Animation and Digital Arts, Communication University of China, and Secretary‑General of the National Teaching Steering Committee for Animation and Digital‑Media Majors in Higher‑Education Institutions; Yuan Xiaoshan, Dean and Professor of the School of Film, Television and Animation, Hubei Institute of Fine Arts, Director of Hubei Provincial Engineering Research Center for Engineering‑Art and Digital Design, Member of Wuhan Municipal Committee of the Chinese People’s Political Consultative Conference, and Artistic Director & Deputy Secretary‑General of the Wuhan City of Design Promotion Center. They emphasized the importance of refining competition rules and improving the professionalism, inclusiveness, openness and innovativeness of the event plan, so as to fully mobilize student participation. Technologies represented by metaverse digital humans and virtual simulation are developing rapidly. Artificial intelligence stands as a strategic technology leading the new round of scientific‑technological and industrial revolution, and also serves as a key driving force for industrial transformation. Accelerated development of new‑generation artificial intelligence is a strategic issue concerning China’s ability to seize the opportunities of this new revolution. Centered on the theme of digital empowerment and collaborative innovation, this virtual‑scene creation competition aims to advance interdisciplinary integration, technological development and innovation in metaverse digital‑human technology, virtual‑scene and simulation technology, and multi‑drone collaborative control, thus contributing to China’s sustained rapid scientific and technological growth.

Huang Xinyuan, Party Secretary, Professor and Doctoral Supervisor of the School of Animation and Digital Arts, Communication University of China, Secretary‑General of the National Teaching Steering Committee for Animation and Digital‑Media Majors in Higher‑Education Institutions
Yuan Xiaoshan, Dean and Professor of the School of Film, Television and Animation, Hubei Institute of Fine Arts, Director of Hubei Provincial Engineering Research Center for Engineering‑Art and Digital Design, Member of Wuhan Municipal Committee of the Chinese People’s Political Consultative Conference, Artistic Director & Deputy Secretary‑General of the Wuhan City of Design Promotion Center
At the meeting, Hu Shihao, Sales Director of Shanghai CHINGMU Vision Technology Co., Ltd., presented the competition plan and detailed regulations for the Special Event of Virtual‑Scene Creation and Virtual Simulation. His presentation covered digital‑model production using motion‑capture or XR virtual‑shooting technologies, the application value of relevant technical solutions, and rules for regional preliminary contests of the national finals. He also outlined submission requirements and scoring criteria, including awards for Best Animated Performance, Best Visual Effect and Technological Innovation.

Hu Shihao, Sales Director of Shanghai CHINGMU Vision Technology Co., Ltd.
Experts then held discussions and comments on the competition scheme and event rules, and reached consensus on finalized competition workflows and evaluation standards. The rule‑review session was hosted by Hu Shihao, Sales Director of Shanghai CHINGMU Vision Technology Co., Ltd. Speeches were delivered in turn by Huang Xinyuan; Zhu Lixue, Member of the Standing Committee of the Party Committee and Vice‑President of Zhongkai University of Agriculture and Engineering, Member of the National Teaching Steering Committee for Agricultural Engineering, Doctoral Supervisor and Deputy‑Director of the Central‑South Sub‑Committee of the National Teaching Steering Committee for Engineering Graphics; Yuan Xiaoshan, Dean of the School of Film, Television and Animation, Hubei Institute of Fine Arts; Zheng Shaojiang, Vice‑Dean of the School of Art and Design, Southwest Forestry University; Xiong Qiang, Vice‑Dean of the He Xiangning School of Art and Design, Zhongkai University of Agriculture and Engineering; Zhang Tong, Vice‑Dean of the Film School, Changchun Guanghua University; Li Bing, Head of the Communication Department, School of Language and Communication, Beijing Jiaotong University; and the representative from Shanghai Polytechnic College of Fine Arts.

Huang Xinyuan, Party Secretary, Professor and Doctoral Supervisor of the School of Animation and Digital Arts, Communication University of China, Secretary‑General of the National Teaching Steering Committee for Animation and Digital‑Media Majors in Higher‑Education Institutions

Zhu Lixue, Member of the Standing Committee of the Party Committee and Vice‑President of Zhongkai University of Agriculture and Engineering, Member of the National Teaching Steering Committee for Agricultural Engineering, Doctoral Supervisor and Deputy‑Director of the Central‑South Sub‑Committee of the National Teaching Steering Committee for Engineering Graphics

Yuan Xiaoshan, Dean of the School of Film, Television and Animation, Hubei Institute of Fine Arts

Zheng Shaojiang, Vice‑Dean of the School of Art and Design, Southwest Forestry University

Xiong Qiang, Vice‑Dean of the He Xiangning School of Art and Design, Zhongkai University of Agriculture and Engineering

Zhang Tong, Vice‑Dean of the Film School, Changchun Guanghua University

Li Bing, Head of the Communication Department, Communication Department, School of Language and Communication, Beijing Jiaotong University
The speakers shared opinions successively on discipline scope, competition regulations, technical support and innovation‑oriented evaluation directions. Afterwards, Hu Shihao delivered a summary based on the experts’ feedback. He proposed that competition assignments should be designed in alignment with real‑world job requirements, students’ academic backgrounds and potential evaluation. Participants should be guided to produce works using innovative metaverse‑related technologies including AI and optical motion capture. Meanwhile, the competition will help discover students’ strengths for targeted talent development, ultimately selecting and delivering innovative high‑caliber talents for relevant industries and enterprises.
A signing ceremony was held immediately afterwards. Following the signing, Zhang Haiwei, Chairman of Shanghai CHINGMU Vision Technology Co., Ltd., and Liu Xiaoqing, Deputy Secretary‑General of the National 3D Competition Organizing Committee, issued appointment certificates to national‑competition experts. Expert representatives were invited on stage to jointly launch the Special Event of Virtual‑Scene Creation and Virtual Simulation and express best wishes for its success. Finally, all experts and leaders present took a group photo.

Signing Ceremony between the 3D Competition Organizing Committee and CHINGMU

Issuing Appointment Certificates for National‑Competition Experts

Launching Ceremony for the Special Event of Virtual‑Scene Creation and Virtual Simulation, 16th‑Anniversary Elite League of the National 3D Competition (2023‑2024)
After the formal meeting, Hu Shihao led the expert delegation on a site tour of CHINGMU’s optical motion‑capture studio and the XR virtual‑shooting hall jointly built with Xingguang Film‑TV Park. He gave a detailed introduction to the company’s development history and diversified application scenarios, with a live demonstration of real‑time digital‑human driving powered by optical motion‑capture technology. After the visit, the experts expressed amazement and commented: “Domestic optical motion‑capture technology has reached such an advanced level, and in some technical indicators it even outperforms well‑known overseas brands!”
Hu Shihao, Sales Director of Shanghai CHINGMU Vision Technology Co., Ltd., Guides Experts to Visit CHINGMU’s Optical Motion‑Capture Studio and the XR Virtual‑Shooting Hall Co‑established with Xingguang Film‑TV Park

Hu Shihao, Sales Director of Shanghai CHINGMU Vision Technology Co., Ltd., Introduces Application Scenarios of CHINGMU’s Optical Motion‑Capture‑Driven Digital‑Human and XR Virtual‑Shooting Technologies in the Digital‑Entertainment Industry

Group Photo of All Attendees
It is expected that this competition will discover and cultivate more skilled talents, promote the development and innovation of interdisciplinary technologies such as metaverse digital‑human technology, virtual‑scene and virtual‑simulation technology, and multi‑drone collaborative control, and contribute to China’s sustained rapid scientific‑technological advancement. The competition also aims to enhance university students’ awareness of innovation and practical‑creation capabilities, deepen university‑enterprise cooperation, accelerate the integration of innovation chains and industrial chains, strengthen students’ competence in digital‑driven and multidisciplinary innovation, and foster high‑quality technical‑oriented, application‑oriented and interdisciplinary talents.
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