2023/08/14
On August 10, 2023, Wei Kaipeng, Deputy‑Director‑General of the Personnel Department of the National Radio and Television Administration, Qu Shanxiao, Dean of the College of Higher Vocational and Technical Education of Communication University of China, Xiang Jianhua from Suzhou Art & Design Technology Institute, Dr. Hong Yi from the School of Education of Soochow University and their delegation paid an inspection visit to CHINGMU Shanghai Headquarters. The visit aimed to investigate the development of the digital‑human industry and conduct in‑depth exchanges on topics including filing‑based supervision of digital‑human entities and content, as well as the application of motion‑capture technology. Zhang Haiwei, General Manager of CHINGMU, and Lin Youyuan, Partner of Qingning Digital Technology & Jiangsu Meta‑Verse and Expert of Suzhou Art‑Design Metaverse Industry College, accompanied the tour.

As an emerging high‑tech sector, the digital‑human industry has drawn widespread attention. The delegation’s visit to CHINGMU headquarters was intended to gain an in‑depth insight into the industry’s current status and future trends, so as to offer constructive suggestions and guidance for its standardized development.


During the visit, General Manager Zhang Haiwei introduced the practical applications of motion‑capture technology to the delegation. Deputy‑Director‑General Wei Kaipeng spoke highly of CHINGMU’s achievements in the R&D and application of motion‑capture technology and praised its technological breakthroughs in this field. Both sides held thorough discussions covering technological innovation, industrial ecosystem building, and content filing supervision within the digital‑human industry, and exchanged views on the formulation and implementation of relevant policies and standards.


As a leading domestic enterprise in the motion‑capture sector, CHINGMU has long been committed to the research and application of motion‑capture technology. The visit by officials from the National Radio and Television Administration represents recognition of CHINGMU’s overall capabilities and underscores the great importance attached to the prospects of the digital‑human industry. The delegation also encouraged CHINGMU to keep driving innovative growth of the digital‑human industry and inject fresh momentum into the sector.

This visit and in‑depth communication between the officials and CHINGMU will further boost the development of the digital‑human industry. Going forward, CHINGMU will continue to align its development with market demands and national policies, jointly promote the prosperity of the digital‑human industry, and deliver richer and more spectacular visual experiences for audiences.
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