On December 3, 2022, the International Expert Seminar on New‑Media Performing‑Arts Innovation, hosted by Shanghai Theatre Academy and undertaken by the College of Creative Studies, the Key Laboratory of Digital‑Performance Integrated Innovation of the Ministry of Culture and Tourism, and Shanghai Key Laboratory of Literary‑Art Creation in Virtual Environments, was successfully held. CHINGMU Vision was honoured to attend the conference and provide professional motion‑capture technical support.

Against the backdrop of intelligent transformation across the digital‑entertainment industry, the seminar carried out in‑depth discussions themed “Digital‑Performing‑Arts Innovation in the Intelligent Era”.

The opening ceremony was hosted by Liu Zhixin, Dean of the College of Creative Studies, Shanghai Theatre Academy, and Director of the Key Laboratory of Digital‑Performance Integrated Innovation of the Ministry of Culture and Tourism. Speeches were delivered by Xie Wei, Party Secretary of Shanghai Theatre Academy, Cao Lin, President of China Stage‑Art Association, and Zhang Yi, Director of the Science‑and‑Technology Division of Shanghai Administration of Culture and Tourism. Yang Yang, Vice‑President of Shanghai Theatre Academy, officially announced the launch of the seminar.

Liu Zhixin Dean of the College of Creative Studies, Shanghai Theatre Academy Director of the Key Laboratory of Digital‑Performance Integrated Innovation of the Ministry of Culture and Tourism

Xie Wei Party Secretary of Shanghai Theatre Academy

Yang Yang Vice‑President of Shanghai Theatre Academy

Scholars and industry practitioners from home and abroad specializing in digital‑technology research and performing‑arts creation conducted thorough discussions on AI‑empowered digital performance, digital‑human and digital‑twin technologies, digital‑IP assets, intelligent machine vision, and autonomous‑learning AI. Participants explored how cutting‑edge technologies can empower performers’ vocal, physical and emotional expression on stage, and boost cross‑resource collaboration and innovation within the performing‑arts sector.

Scene of the International Seminar

In line with the seminar’s theme, a super‑intelligent virtual avatar named AIAI took part in live‑streamed real‑time interaction with experts on‑site. Playful and lively, AIAI demonstrated singing and dancing skills and responded humorously to audience questions. Mr. Flying‑Apple, a German artist and the original creator of AIAI, shared his creative inspiration behind the virtual character.

AIAI

Despite rapid technological iteration, the value of original‑content creation remains fundamental. Technologies serve as practical tools to deliver better artistic outcomes. With the explosive growth of the metaverse and virtual‑human industry, roles for digital avatars are becoming increasingly specialized, driving targeted, high‑yield content production. CHINGMU Vision’s optical motion‑capture system is a powerful workflow‑optimization tool for virtual‑human content creation.

Motion‑Capture Studio for AIAI Production

Behind the production of AIAI, CHINGMU Vision’s motion‑capture system improved production efficiency, streamlined workflows and resolved remote‑data‑transmission challenges, providing full‑cycle support for real‑time motion‑driven performance and interactive experiences. Xiong Xiaodong, Deputy‑Business‑General Manager and Senior‑Engineer of Shanghai CHINGMU Vision Technology Co., Ltd., delivered a keynote speech titled “Exploring the Application of Motion‑Capture Technology in Digital‑Performing‑Arts Innovation in the Intelligent Era”.

Xiong Xiaodong of CHINGMU Vision Delivering His Speech

Beyond virtual‑human production, motion‑capture technology plays an indispensable role in virtual shooting and film‑and‑television animation workflows. Combined with XR technology, motion capture simplifies scene construction and switching, enables reusable digital assets and generates highly lifelike virtual environments for filmed productions.

CHINGMU Vision Provided Motion‑Capture Support for Time‑Coordinate Virtual‑Shooting Projects

Animation is one of the most established application scenarios for motion‑capture technology. Standardized, mature pipelines have been built after motion‑capture workflows were introduced. For instance, the motion‑capture workflow set up by CHINGMU Vision for Original Force Animation has won wide‑ranging recognition and been adopted in numerous domestic animated series.

CHINGMU Vision Provided Motion‑Capture Technical Support for Original Force Animation

As Zhang Haiwei, CEO of CHINGMU Vision, remarked: “Animation is born from technology, which inspires and fuels artistic creation, bringing brand‑new forms of artistic expression without replacing art itself. Commitment to artistic creation deserves full respect, because motion capture is always an auxiliary tool. The final quality of animation ultimately relies on performers’ interpretation.”

This viewpoint echoes the human‑centered, content‑first philosophy shared by many artists. The integration of technology and art never aims to replace existing art forms, but to spark fresh artistic vitality. CHINGMU Vision is ready to support creators to produce high‑quality artistic works and promote diversified, prosperous digital‑content development across the metaverse era.